Brian Glass: Building Your Perfect Practice

In this episode, Steve Fretzin and Brian Glass discuss:

• Focusing on the client experience.
• Partnering with family in your law firm.
• Highest and best use of lawyers’ time for law firm success.
• The power of coopetition and accountability.

Key Takeaways:

• What gets in the way of lawyer business success is thinking the lawyer needs to be in the middle of everything in their practice.
• Identify and write down everything that is important to you - then reverse engineer your firm based on that criteria.
• Execute the good ideas and lessons learned from your peer groups. Having forced external accountability can help you to actually accomplish those goals.
• Give more power to your lieutenant - give them reins and responsibility, but also give them coaching and power to make decisions. You cannot do it all, especially if you are wanting to scale and grow.

"If you have a good enough team, and you have a large enough vision, you can give them these projects to go and run with. I don't have to do it. I just have to have a big enough vision and create a fun enough and intellectually exciting enough place to work that attracts the kind of person that can go and execute on that for me." —  Brian Glass

Get a free copy of Steve’s book “Sales-Free Selling” here: www.fretzin.com/sales-free-selling

Thank you to our Sponsors!

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Episode References: 

• Vivid Vision by Cameron Herold - https://www.amazon.com/Vivid-Vision-Remarkable-Aligning-Business/dp/161961877X
• My First Million: https://www.mfmpod.com/

About Brian Glass: Brian Glass is a personal injury lawyer in Fairfax, Virginia. After a decade of practicing law across town from his dad, he joined Ben Glass Law in 2019 to run the auto accident section of the practice. 

Brian’s greatest hits as a lawyer include a $3.4M medical malpractice verdict (2019), the record-setting settlement of a minor’s wrongful death case in Virginia ($5.5M in 2020), and the largest auto accident verdict in the state in 2022. ($3.4M in compensatory damages and $1M in punitive damages). He is highly skilled at distilling complex problems into simple, understandable solutions. 

Brian runs Time Freedom for Lawyers, a podcast dedicated to teaching other lawyers and high-income professionals how to win back some of their time by running more efficient businesses, investing in real estate, and crafting the vision of their own perfect life. 

Brian’s perfect life includes coaching his three boys in soccer, baseball, and whatever other athletic endeavor they want to pursue; travelling the world with his wife of 13 years; and competing in endurance events. Brian is a finisher of the Umstead 100 Mile Endurance Race, the Laurel Highlands 71 Miler, and about two dozen other ultramarathons. Lately, parenting has cut short his training timeline and he focuses on Crossfit and Spartan races, with a 2023 goal of traveling to Sparta, Greece to compete in the Spartan Race World Championships. 

Connect with Brian Glass:  

Website: https://greatlegalmarketing.com/

Website: https://benglasslaw.com/

Show: https://www.timefreedompod.com/

LinkedIn: https://www.linkedin.com/in/fairfaxpersonalinjury/

Instagram: https://www.instagram.com/brianglassesq/

Instagram: https://www.instagram.com/greatlegalmarketing/

Connect with Steve Fretzin:

LinkedIn: Steve Fretzin

Twitter: @stevefretzin

Instagram: @fretzinsteve

Facebook: Fretzin, Inc.

Website: Fretzin.com

Email: Steve@Fretzin.com

Book: Legal Business Development Isn't Rocket Science and more!

YouTube: Steve Fretzin

Call Steve directly at 847-602-6911

Show notes by Podcastologist Chelsea Taylor-Sturkie

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.