Passionate & Prosperous with Stacey Brass-Russell Ep 175 | Coaching Episode: Laurie Gets a Messaging + Offer Makeover (That Changes Everything!)
In this powerful coaching episode of Passionate & Prosperous, I sit down with wellness coach Laurie Moser for a conversation that goes way beyond just “how to talk about your business.” We explore the real, layered journey of turning your lived experience and passion into a message and offer that truly resonate—with your clients and with yourself.
Laurie works with moms of teens navigating mental health challenges, and in this session, she bravely opens up about the struggle so many coaches face: knowing they’re here to help people, but not feeling confident in how to communicate their value or what they’re really offering.
Over the course of our coaching, you’ll hear her shift from uncertainty and vague language to clarity and conviction—not just in what she wants to say, but in who she is as a coach and business owner. Together, we unpack why “self-care” and “support” aren't enough to sell the transformation, and how to dig deeper into the outcomes her ideal clients are desperate for.
This is your chance to be a fly on the wall for a real coaching conversation—where we talk through the inner doubts, the messy middle, and the actual strategy behind building a business that works. You’ll get a front-row seat to what it’s like to be coached by me—raw, supportive, honest, and full of heart—and walk away with takeaways you can apply to your own message and offer right now.
In This Episode, You’ll Learn:
- Why “helping” and “supporting” isn’t the message—transformation is
- The shift from talking about tools (like self-care) to speaking about specific, real-life outcomes
- How Laurie moved from hesitation to clarity around what her coaching actually does
- What it looks like to own your lived experience as a core part of your messaging
- The power of starting with 1:1 coaching to build your confidence, voice, and process
- How to create an offer that reflects your purpose and gets clients results
- What it feels like to break through the doubt and finally believe in what you’re here to do
This episode is part marketing clarity, part emotional breakthrough, and part business-building inspiration. It’s honest, vulnerable, and packed with insights that will help you step into your own message—and share it like you mean it.
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