This Week in Startups Next Unicorns: Building a $1B AI Avatar Business with Synthesia CEO Victor Riparbelli | E1776
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Jul 12, 2023 
Victor Riparbelli, Co-founder and CEO of Synthesia, shares insights on revolutionizing video content creation with AI-generated avatars. He demonstrates how their platform empowers businesses by making video production more efficient and accessible. The conversation dives into the potential job disruptions caused by AI and addresses the ethical concerns surrounding deepfake technology. Riparbelli emphasizes the importance of guidelines for AI use in creative fields, balancing innovation with accountability in a rapidly evolving tech landscape.
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Fast Food Training Revolution
- Large fast-food companies onboard millions yearly, traditionally using handbooks.
- Now, they create videos in 120 languages, improving training and information retention.
Video Production's Frontend
- Video production's frontend (cameras, actors, studios) is time-consuming and expensive.
- Synthesia eliminates this, offering easy edits and updates, like a Word document versus a typewriter.
Sales Enablement Use Case
- Software companies struggle to keep 4,000 AEs updated on product information.
- Daily one-minute videos increase information retention compared to written materials, improving sales force training.