

CEO Diaries: Bozoma Saint John on Growing Through Grief & Leading with Purpose
22 snips Jun 25, 2025
Bozoma Saint John, former CMO at Netflix and Apple, shares her journey of triumph over personal tragedy and her unique approach to leadership. She discusses relinquishing the chase for work-life balance, emphasizing the importance of self-care and authenticity. Bozoma reveals how her losses have reshaped her definition of success, and she advocates for embracing individuality in both career and life. Her insights on storytelling and trusting one's instincts in marketing provide inspiration for anyone looking to navigate complex situations with purpose.
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Destiny Finds You
- Bozoma moved to New York out of curiosity and to escape a medical career path she didn't want.
- Destiny found her through unexpected opportunities in marketing and advertising.
Let Go to Find Destiny
- Let go of rigid plans and preconceived ideas to allow your true path to emerge.
- Trust your intuition and remain open to unexpected opportunities to find your destiny.
Urgency from Tragedy
- Personal tragedy made Bozoma feel an urgent need to value her time and energy.
- She developed impatience with wasting time and a drive to live purposefully.