Marna Ricker, Global Vice Chair for Tax at EY, and Fiona Czerniawska, CEO of Source, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast.

Marna and Fiona shared their insight on the following matters and more:

Clients say that choosing where to start implementing AI in their tax operations is tricky. Something simple and repeatable is a good first target. We look at concrete examples across three, increasing levels of maturity.

Some of the big challenges that clients are facing include getting robust data in place, legality & ethics, and how to put together a business case for implementing AI.

Quantum computing is set to have a profound impact on tax, particularly around predictions and policy development. We consider what opportunities lie ahead.

We explore three areas where EY is reimaging tax services: compliance and reporting, advice, and new services.

Marna suggests that some tax services will never be carried out by AI, particularly ones where judgement is required. We consider what's in and what's out.

There continue to be talent and capacity challenges in tax services; we consider some solutions.

If you enjoyed this conversation, don't miss our sister podcast, Business Leader's Voice. In a recent episode, we talked to Jason Maude of Starling Bank about what a tech-first business wants from consulting firms.

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