
Entrepreneurs on Fire Train Your Brain for Grit, Then Supercharge It with AI: The Path to Unstoppable Performance with Jairek Robbins
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Nov 24, 2025 Jairek Robbins, a performance coach and best-selling author, shares his insights on cultivating grit and maximizing efficiency with AI. He emphasizes that mental toughness is trainable through persistent effort and provides practical training tips from his experiences. Jairek discusses the smart integration of AI to enhance productivity rather than replace human effort. He debunks the myth of burnout as a badge of honor and advocates for strategic recovery and balanced performance, encouraging listeners to harness technology intelligently for lasting success.
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Grit Is A Trainable Brain Muscle
- Grit is trainable because the anterior mid-cingulate cortex (AMCC) strengthens with resistance.
- Repeatedly choosing challenge over comfort rewires the brain to prefer effort.
Training Grit With Group Endurance Challenges
- Jarek described a ski-erg/row challenge where friends committed to finish despite dropouts and extreme fatigue.
- They used the rule 'whatever competition we start, we finish' to deliberately train pushing past perceived limits.
Special Ops Test Reveals True Resilience
- Jarek shared training for Air Force special operators where resilience determined selection.
- Candidates who accepted 'give me 15 more' reliably advanced because they kept going when mentally spent.



