Dishing Up Digital with Ellen Mackenzie | Social Media Management & Strategy This is What a $2000 Social Media Management Package Includes
9 snips
Feb 16, 2025 Dive into the world of social media management as the host breaks down a $2,000 package. Discover the key deliverables, from post schedules to crafting perfect captions and hashtags. Learn how engagement strategies and community management play crucial roles. Analytics and reporting insights are also revealed, shedding light on the effectiveness of your efforts. This discussion emphasizes the personal nature of pricing, offering valuable takeaways for aspiring social media managers!
AI Snips
Chapters
Transcript
Episode notes
Pricing Strategy
- Consider experience level and location when setting prices.
- Social media management pricing isn't standardized, so adapt as you gain experience.
Proposal Process
- Ellen Mackenzie uses Canva for client proposals after discovery calls, not during.
- This allows for personalized pricing and detailed deliverables.
Post Frequency
- Aim for an every-other-day posting schedule, totaling 15-17 monthly posts.
- Premium clients may receive bonus posts, while others are charged extra.