IOFA with Aaron Starkman
Episode 2. Chris Staples and Ian Grais October 16, 2019
Oct 16, 2019
Chris Staples and Ian Grais, co-founders of Rethink, talk about their successful careers, work-life balance, and the problem of overworking in the advertising industry. They also discuss their experience starting their own agency, a disastrous meeting where confidential information was leaked, and their published playbook and annual founders meetings.
40:02
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Quick takeaways
- Rethink prioritizes work-life balance, allowing employees to have a healthy personal life while still doing great work.
- Rethink's decision to stay independent allows them to prioritize their values and continue doing great work.
Deep dives
The Importance of Work-Life Balance at Rethink
Rethink, an advertising agency in its 20th year, prioritizes work-life balance, ensuring employees do not work late and have a healthy personal life. This approach, which is different from other agencies, allows Rethink to do great work while protecting their employees' lives.
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