How to Define a Winning Product Strategy with Dan Olsen

Jul 10, 2024

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In this episode, Dan Olsen, Author of "The Lean Product Playbook," explores the essentials of crafting effective product strategies. With a background in working with industry giants like Google, Facebook, Amazon, Uber, Box and Walmart, Dan offers valuable insights into achieving product-market fit and leading successful product teams.

Specifically, Dan discusses:

- The importance of focusing on the long term rather than the short term in product strategy.

- The Product-Market Fit Pyramid and how each layer contributes to achieving product-market fit.

- The difference between problem space and solution space and why it’s crucial to address customer needs.

- How to use the Kano Model to categorize customer needs and prioritize features.

- The concept of product strategy as saying no to many good ideas to focus on the best ones.

- Practical examples from his experience, including the success of Instagram’s initial product strategy.

Resources Mentioned:

Dan Olsen - https://www.linkedin.com/in/danolsen98/

Dan Olsen's book: "The Lean Product Playbook" - https://www.amazon.com/dp/1118960874/ref=tsm_1_fb_lk

Lean Product Meetup - https://meetup.com/lean-product

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