Naked Beauty Unmasking Skincare Marketing feat. Amy Koberling, PA
Jul 22, 2024
Join Amy Koberling, a dedicated Dermatology PA and skincare expert behind the Skinthusiast podcast, as she debunks skincare myths and discusses the real benefits of popular ingredients like benzoyl peroxide and vitamin C. Discover why it's essential to shop based on skin concerns rather than just ingredients. Amy also explores the rise of A-Beauty, effective collagen loss strategies, and the best practices for layering skincare products. Get ready for insightful tips to navigate the complex world of skincare marketing!
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Straw Use Causes Wrinkles
- Repetitive pursing of lips, such as when using straws, causes barcode lines or smokers lines around the mouth.
- Amy avoids straws or alters use to reduce these wrinkles and recommends retinoids and sunscreen to help collagen.
Choose Dermatologist-Backed Brands
- Choose skincare brands created or consulted by dermatologists for better ingredient credibility.
- Brands like Naturium, Prequel, and those owned by big companies often involve dermatologists.
Preservative Fear Is Overblown
- Fear around parabens and sulfates is largely unwarranted and based on misinformation.
- Proper preservatives, even parabens, prevent mold and bacteria in skincare, keeping products safe.
