Captains with Sam Warburton

Seb Coe: "Weak leaders love weak people around them"

Jan 21, 2024
Seb Coe, a double Olympic gold medallist and President of World Athletics, shares his journey from politics to sports leadership, notably delivering the London 2012 Olympics. He discusses the importance of building teams with a shared vision and how leaders must create environments that encourage flourishing and challenge. Coe also reflects on dealing with criticism and emphasizes the need to ask 'why' instead of just 'how.' His insights on collaboration and empowering teams over micromanagement resonate strongly in today's leadership landscape.
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ANECDOTE

Father Coached Seb Naturally

  • Seb Coe was coached by his father, who was an engineer and former cyclist, not by parental pressure but by natural discovery.
  • His father treated him as an athlete rather than a son, coaching him for over 20 years with structured, meaningful criticism.
ADVICE

Trust Your Team and Empower

  • Build teams by selecting world-class people and then trust them to do their jobs without micromanagement.
  • Create an environment that encourages creativity and decision-making without fear of punishment for mistakes.
INSIGHT

Bravery and Challenge in Leadership

  • Leadership demands bravery because difficult decisions can be lonely and unpopular in the moment.
  • Good leaders welcome challenge and criticism; weak leaders surround themselves with weak people.
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