
Empires - An Asian Business Podcast
Grab (MY/SG) | Uber vs Grab, Street Hails and Street Fight | 4/5
Oct 9, 2023
Anthony Tan, co-founder of Grab, and Dara Khosrowshahi, CEO of Uber, discuss the intense rivalry between their companies in Southeast Asia. Tan reveals how Grab evolved from a basic taxi app to a super app, capturing a dominant 70% market share after Uber's exit. They explore key survival tactics in the ride-hailing wars, including grassroots initiatives that gave Grab an edge. The conversation shifts from fierce competition to collaboration, highlighting Uber's strategic decision to sell its operations in the region and reshape the ride-sharing landscape.
34:50
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Quick takeaways
- Grab's success is attributed to its localized strategies and understanding of Southeast Asia's unique market needs, unlike Uber's Western-centric approach.
- The intense competition between Uber and Grab led to a pivotal 2018 partnership that shifted from rivalry to collaboration, securing Grab's dominance.
Deep dives
The Intensity of Competition
The intense competition between Uber and Grab was marked by significant cash expenditures, with both companies engaging in aggressive funding strategies to establish dominance. Uber faced substantial financial losses, pouring billions into promotions, while Grab thrived by strategically adapting its approach to local markets. Grab's focus on survival led to desperate measures, such as seeking financial support from prominent entrepreneurs to pay employee salaries during critical cash burn periods. This aggressive competition highlighted the vital role of regional understanding and adaptability in the dynamic landscape of Southeast Asian ride-hailing services.
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