Modern CTO

How to Go From CTO to CEO with Robbie Morrison, CEO at Velosio

10 snips
Jun 2, 2025
Robbie Morrison, CEO at Velosio and former CTO, shares insights on his journey from technology leader to executive. He discusses the cultural shifts necessary in leadership and the significance of inclusivity in innovation. The conversation dives into navigating AI challenges and leveraging technology during crises like COVID-19. Robbie emphasizes the necessity of resilience in business, especially amid economic changes and demographic shifts. His experience showcases how authentic communication shapes effective leadership.
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ANECDOTE

Journey From CTO to CEO

  • Robbie Morrison transitioned gradually from CTO to COO to CEO, leveraging his entrepreneurial background.
  • His CTO experience deeply informed his CEO approach, especially in linking technology with business impact.
INSIGHT

Tech-Business Alignment Key

  • A CTO must bridge technology and business outcomes to justify technology investments.
  • As a CEO, the focus sharpens on return on investment, especially for private equity owners.
ADVICE

Plan CEO Transition Thoughtfully

  • Transitioning to CEO requires personal support and thoughtful planning given the greater responsibility.
  • Conversations with close family about increased time away and commitment are essential before moving up.
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