Problem Solvers Earn a Living as a Writer, Without a Writing Background
Dec 11, 2023
Sahil Bloom, a finance professional turned successful writer with 600,000 subscribers, shares how he applied a business lens to the world of content. He discusses strategies for growing an audience, maximizing reach through content repurposing, driving traffic, and ensuring consistency in content creation.
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Career Pivot From Finance To Writing
- Sahil Bloom left a seven-year private equity career after realizing investing didn't provide daily energy or impact.
- He discovered writing and the internet offered a larger reach and more meaningful impact on people's lives.
Exploit Early Format Advantages
- Sahil treated creative growth like a market opportunity and exploited an early format advantage on Twitter.
- He used long-form threads as a Twitter-native blog and consistently out-executed others to grow rapidly.
Monetize Your Creator Costs
- Turn cost centers into revenue streams by productizing services you already buy.
- Build high-margin service businesses (e.g., video editing) to fund creative work sustainably.