Maximizing Audience Reach Through Content Repurposing

Most writers obsess over their words. Sahil Bloom did that too — but he also became curious about how words travel, and why they go viral, and the needs that other writers have. That’s because he came from the world of finance, not writing, and was able to apply a business lens to the sometimes-squishy world of content... and now runs a newsletter with 600,000 subscribers that brings in upwards of $70,000 a month, along with a network of businesses that serve other writers (and earn much more). In this episode, he explains how he did it. Learn more about him at sahilbloom.com.

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