The GaryVee Audio Experience The #1 Thing To Focus On In 2020
Dec 12, 2019
Dive into the world of digital marketing with insights on engaging audiences and adapting to tech changes. Discover the balance between creativity and accountability in a supportive company culture. Explore the rise of gaming ads and the potential of Facebook as a local search engine. Uncover innovative ideas for Nintendo to tap into nostalgia while examining how 5G technology will reshape gaming and digital interactions. Get ready to rethink your strategies for success!
AI Snips
Chapters
Transcript
Episode notes
Scrutinize Effectiveness
- Scrutinize your advertising's effectiveness and ensure it genuinely helps businesses.
- Many advertisers, even in digital, may not truly believe in their work's impact.
Relevance over Prediction
- Agencies must adapt to the evolving digital landscape.
- Focusing on current consumer behavior, not predictions, is key to relevance.
Limitations of Math
- Math-driven digital marketing can be misleading.
- Relying solely on metrics like CAC and LTV makes agencies vulnerable to market shifts.