

Throwback: Give More, Ask Less | Ep 892
30 snips May 23, 2025
In this insightful discussion, the importance of giving before asking in business takes center stage. Alex highlights how building goodwill can enhance brand loyalty and customer relationships. He delves into the principles of pricing power, emphasizing the balance between value and demand. Listeners gain practical strategies for effectively managing client requests while boosting their reputation. Plus, there's a sneak peek into an upcoming event that promises exclusive insights related to their latest book!
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Give Until They Ask
- Consistently give value to your audience before making any asks.
- Only sell or ask when someone reaches out to you showing interest.
Podcaster's Asking Mistake
- A podcaster who made frequent asks lost audience goodwill and eventually had to stop.
- Over-asking without building goodwill reduces audience engagement and revenue.
Give-Ask Ratio Insight
- The optimal ratio of giving content to asking mirrors major media models.
- For example, TV typically features about 13 minutes of ads per 47 minutes of content, roughly a 3.5:1 ratio.