Service Design Show
The RIGHT way to do strategy in an uncertain world? / Peter Compo / Ep. #215
Nov 21, 2024
Peter Compo, author of *The Emergent Approach to Strategy*, offers insights from his unique blend of chemical engineering and music composition. He discusses how traditional strategies can falter in today’s unpredictable environment, advocating for a flexible, emergent approach. Compo emphasizes the value of research, the interplay of creativity and structured frameworks, and the importance of building trust within organizations. He introduces concepts like the aspiration strategy triad to align actions with goals, all while encouraging a culture of continuous learning and adaptability.
01:13:29
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Quick takeaways
- Strategy should be adaptable, functioning like jazz, allowing organizations to navigate unpredictability with agility and responsiveness.
- Creativity in strategy thrives on structure and discipline, as understanding fundamentals can enhance innovative thinking in complex environments.
Deep dives
The Fluid Nature of Strategy
Strategy is often perceived as a rigid, predetermined plan, but it can be more akin to jazz, allowing for adaptability and improvisation in response to changing circumstances. This emergent approach emphasizes the importance of creating strategies that evolve and flow, enabling organizations to navigate complexity with agility. Unlike traditional strategies that may become outdated or irrelevant, emergent strategies encourage continuous learning and adaptation to achieve desired outcomes. The ability to remain flexible and responsive to the moment is crucial for success in today’s dynamic business environment.
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