The EntreLeadership Podcast
Key Decisions That Protect Company Culture
Jan 15, 2024
Topics include addressing underperforming leaders, workplace statistics, smart marketing investments, implementing and protecting company culture, leadership trust, recognizing employees, unethical behavior in the workplace, return on advertising spend, budgeting, and maintaining company culture during rapid growth.
53:32
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Quick takeaways
- Proactively maintain cultural values by aligning leadership, implementing culture mandates, and reinforcing values.
- Create a unified culture by hiring people who align with values, onboarding with clear culture understanding, and reinforcing values.
Deep dives
Maintaining Cultural Values in a Growing Company
As a company experiences rapid growth, it's important to proactively maintain its cultural values. By aligning the leadership team and implementing culture mandates, such as hiring people who align with the company's values and onboarding new employees with a clear understanding of the culture, you can preserve the core values that got you to where you are. Additionally, regularly reinforcing the culture and values, especially during the first 90 days of an employee's tenure, can create a sense of belonging and help them understand the non-negotiables of the company culture. Ultimately, it's about creating a unified culture that prevails over individual perspectives and dictates the behaviors and beliefs of the entire team.
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