Business Lunch AI, Disruption, Sales, and the Path to Success as a Small Business
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Aug 1, 2025 Dive into the hurdles small businesses face today, from the hype of Salesforce reports to the real challenges owners confront. Discover how AI is revolutionizing operations while keeping the human touch in customer interactions. The conversation highlights the importance of simplifying offers for better results and adapting marketing strategies to engage customers effectively. With a blend of humor and actionable insights, the hosts provide a roadmap for leveraging AI and retention strategies to drive sales success.
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'Resilience' Not Small Business Lingo
- Small business owners rarely use the term 'resilience' to describe their challenges.
- Marketing reports often use words that don't resonate with actual business owners.
Real Small Business Challenges
- Top challenges for SMBs include increasing sales, acquiring customers, and keeping pace with tech.
- Many reported struggles also involve competition, hiring, and affording costs, highlighting real operational pain.
Stick With Proven Sales Strategies
- If existing sales tactics worked before chaos, don't abandon them hastily.
- Give current strategies 30-60 days to recover before making big changes.