

The D2C Guide to Email and SMS for 2022 with Dylan Kelley
Join your host Dylan Kelley as he takes a deep dive on the state of ecommerce today, why brands continue to double down on email marketing, and how your brand can learn from the mistakes your competitors are making when they first attempt to lean into email marketing.
In this episode you’ll learn:
- The D2C marketing trends your brand can’t afford to ignore in 2022
- The simplest strategy with the highest ROI that you’re probably writing off (hint: talk directly to your customers)
- The most common pitfalls brands make when doubling down on email and SMS
Dylan Kelley is Founder and CEO at Wavebreak, the email & CRM agency for high-growth DTC brands.
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Links Mentioned
Sponsored by Klaviyo
Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.
Okendo — The new standard in customer reviews for high-growth Shopify brands. Okendo is helping over 4,000 of the fastest-growing Shopify retailers such as Kim Kardashian’s underwear label- SKIMS, Nomad, and Buck Mason to leverage their most powerful asset; their customers. They offer super affordable monthly subscriptions starting at $29. Visit Okendo.io to learn more.