Brien Gearin, a seasoned entrepreneur and founder of Ricochet Digital Marketing, shares his inspiring journey from corporate life to a successful business generating $82,000 monthly. He emphasizes the importance of starting small and leveraging side hustles for growth. Brien discusses how hosting podcasts has opened new networking opportunities and enhances business prospects. Balancing family life with entrepreneurship, he navigates challenges while managing a household of four children, offering insights on financial strategies and the power of determination.
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question_answer ANECDOTE
Ricochet's Beginnings
Brien Gearin started Ricochet Digital Marketing eight years ago as a side hustle while working for his father-in-law.
He learned Facebook Ads through an online course and applied his newfound skills to help local businesses.
question_answer ANECDOTE
Podcast Origin Story
Brien's podcasting journey began when his marketing mentors asked him to appear on Nick Loper's Side Hustle Nation podcast.
This led to him co-hosting and becoming a partner in the Millionaire University podcast.
insights INSIGHT
Podcast as a Networking Tool
Even small podcasts can significantly expand your network and create valuable opportunities.
Appearing as a guest or host positions you as an authority, regardless of audience size.
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Brien Gearin is a seasoned entrepreneur, marketing expert, and podcast host. As the founder of Ricochet Digital Marketing, Brien has built a thriving business that generates $82,000 monthly by helping home service providers grow through effective digital marketing strategies. He is also a co-host of the Millionaire University Podcast, which reaches 600,000 listeners monthly. Brien’s journey from starting a side hustle to running a successful company is a testament to his entrepreneurial spirit and dedication. In addition to his professional achievements, Brien is a devoted family man with four young children and an advocate for navigating life’s challenges with purpose.
On this episode we talk about:
How Brien transitioned from corporate life to entrepreneurship and grew Ricochet Digital Marketing into a thriving business.
The importance of starting small and scaling through side hustles.
How hosting podcasts can expand your network and open new business opportunities.
Balancing entrepreneurship with parenting, including managing a household with four children (one of whom has Rett Syndrome).
Financial strategies for entrepreneurs, including profit-first budgeting and saving for big goals like buying a house.
Top 3 Takeaways
Start Small, Think Big: Brien’s journey began as a side hustle running Facebook ads for local businesses. With persistence and learning, he scaled it into a full-service digital marketing agency.
Leverage Relationships: Hosting podcasts has been instrumental in building connections that lead to both personal growth and business opportunities.
Adaptability is Key: Whether managing family life or staying ahead in digital marketing trends, Brien emphasizes the importance of flexibility and focus.
Notable Quotes
"Done is better than perfect."
"Having a podcast—whether you have 12 listeners or 12 million—positions you as an authority."
"If I want to give my family the life they deserve, I have to uncap my salary by building my own business." – Brien on his motivation for entrepreneurship.