
Flavor University Podcast
Flavor University Ep. 28: Trend Flash
Jul 10, 2023
In this episode, Pamela Oscarson, Senior Consumer & Market Insights Manager, discusses five trend areas: nostalgia, experiential value, healthy halo, frugal gourmet, and convenience. They explore how flavor plays a role in these trends and highlight examples like nostalgic foods, creating healthier versions of popular foods, store brand products, and repurposing leftovers.
27:26
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Quick takeaways
- Nostalgic flavors are in high demand, not only in the food industry but also in other sectors like fashion.
- Consumers seek unique and enjoyable experiences, both inside and outside the home, through themed restaurants and interactive dining.
Deep dives
Back to the Future: Nostalgic Flavors Making a Comeback
Consumers have an increased desire for nostalgic flavors, leading to a resurgence of classic taste profiles and childhood favorites. This trend extends beyond food and into other industries, such as fashion, where items like mom jeans and fanny packs are also making a comeback.
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