The easy thing to do is to suggest that it's too hard to be successful in your town. "Not enough people live here", "people don't have that kind of money here", "Nobody will buy that here", "this is a really small town"... Uh huh.

You don't believe that, because you're still there, and you're still trying to be successful at the thing you say is impossible to be successful at. Let's break down that cognitive dissonance. 

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