App Marketing by App Masters 825: How to Overcome Objections to App Subscriptions with Dan Clark
Today's guest is Dan Clark, the CEO of Brain.FM. You will discover how he went from working for free to now CEO of the company.
Other topics covered during the interview:
- How he found out about the app and applied to work for free
- Why he used reactive native to build the first version
- Why he decided to NOT build the app himself
- How he grew by investing in the science of the app
- How to overcome objections to the app's subscription
- Was it hard to work for another company after having your own company
- How to decide whether to build a lifestyle business vs going bigger
- Why he brought on a COO
- The lessons learned from going from a lifestyle business to one with employees
- Why referral marketing is one of the best channels
- What's working with LinkedIn ads?
Dan Clark is the CEO of Brain.FM
Show Mentions
- Amplitude
- Fireflies.ai
- Fav app: Roam Research
SPONSORS
GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.
B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com
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