Built to Sell Radio Ep 503 How to Land an 8-Figure Deal Without Running the Business Day to Day
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Jul 18, 2025 Ryan Atkinson, who successfully sold CORE Resources to 24 Seven after previously exiting Redwood Global, shares his journey in navigating business partnerships and strategic investments. He reveals how he injected capital while taking a less active role, allowing for growth and a smooth sale. Listeners will learn about the complexities of equity splits, the emotional rollercoaster of selling a business, and the importance of strategic networking in today’s world, especially post-COVID.
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Capital-Backed Partnership Success
- Ryan invested $2 million but let Keith run day-to-day operations of Core Resources.
- This partnership split risk and roles clearly, enabling growth without Ryan managing daily tasks.
Compensate Managers with Profit Share
- Align management compensation with ownership through base salary plus profit-sharing.
- This motivates leadership to grow the business while sharing the upside fairly.
Avoid Resentment Through Communication
- Prevent resentment by having honest upfront conversations about roles and rewards.
- Regularly check in to ensure both partners feel the arrangement is fair and communicate openly.