How can machine learning help us advertise through social media? In this episode, Thomas Jelonek, CEO of Envision.ai, talks to us about how in the next five years, machine learning might automate the laborious guess-and-check process of finding visual content with which users can engage. Right now, finding images and videos that will best generate engagement is a task reserved for a human. He or she shifts through images and video clips that may work for an audience based on anecdotal evidence and perception of past post success. Learn how, according to Thomas, machine learning could help you save time and money, generate you a better ROI, and build you a larger list with more accurate targeting on social media.

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