148: Pivoting to Find Success with Steph Jones

How to craft your ideal day, why you should beta test your idea, and how to launch a course with Steph Jones.

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Welcome to episode 148 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Steph Jones from Steph Yoga about realizing there needed to be a change in her career and how she made that change happen.

Pivoting to Find Success

Sometimes we think we know exactly what we want to be doing in life, only to learn that it’s not as fulfilling as we had hoped.

That’s the exact situation that Steph found herself in when she realized that there needed to be a change. She decided to become a yoga instructor and wanted to take her passions to an online platform.

Fast forward through a lot of work, testing her idea, and building her site, she now has a thriving yoga membership workout site that helps its members transform their health and bodies through yoga. You’ll learn all about how she found her passions and built her business in this interview.

In this episode, Steph shares:

• What she did before she built her own business
• How she realized that she needed a change
• How she became a yoga instructor
• Why she decided to build a food blog
• How to craft your ideal day
• How she beta tested her idea
• How she launched a waiting list
• Why a drip campaign was helpful
• How she knew she was ready to launch
• Why an open / closed enrollment format works for her

Resources:

• Audible
• You Are a Badass
• Essentalism
• The 4-Hour Workweek
• Teachable
• Steph Yoga
• ActiveCampaign
• Final Cut Pro X
• MemberPress
• 062: How To Launch a Membership Site with Mike Morrison from The Membership Guys
• Follow Steph on Instagram and on Facebook

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Thanks to our Reviewer of the Week, Alexa from Girl in Healing! If you’d like to be featured, leave a review for us on iTunes and include your name and blog name in the review.