Business Wars Dating App Wars | An App-rehensive Future | 6
Aug 10, 2020
Whitney Wolfe Herd's Bumble faces a major scandal with harassment allegations against a co-founder, shaking its anti-misogyny foundation. Grindr experiences upheaval after a Chinese acquisition leads to backlash from the LGBTQ community. Meanwhile, Facebook's entry into dating shifts competitive dynamics, raising concerns over privacy. The COVID-19 pandemic drastically alters online dating, prompting innovations like OKZoomer to help singles navigate virtual courtship, alongside new challenges of ghosting and fake profiles.
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Badoo's Sexist Work Culture
- Jessica Powell, Badoo's CMO, faced inappropriate suggestions from CEO Andrei Andreev, like promoting dildos and turning the platform into a sex club.
- She later left and exposed Badoo's sexist work environment in a Forbes article.
Bumble's Hypocrisy Allegations
- Whitney Wolfe Herd, Bumble's founder, faced a challenge when Badoo, Bumble's parent company, was accused of fostering a sexist culture.
- This contradicted Bumble's anti-misogyny platform, forcing Wolfe Herd to address the allegations.
Grindr's Turmoil
- Grindr faced internal turmoil after its acquisition by a Chinese company.
- Layoffs, a non-gay president, and relocation of the engineering team to Beijing caused concerns about data privacy and LGBTQ+ representation.