Consulting Mastery

What about those tariffs?

Apr 28, 2025
Curious about how tariffs affect consulting? Discover why economic uncertainty can be a goldmine for agile consultants. Learn to navigate client emotions that drive buying decisions even in tough times. Find out how to transition your value proposition to get the green light in tighter budgets. Explore strategies to reduce client risks and expand your network when referrals dwindle. Shift from panic to action and understand exactly what your market needs. Be proactive and turn challenges into opportunities instead of just surviving.
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INSIGHT

Gauge Market Needs and Feelings

  • Market needs and client feelings during uncertainty can change drastically from six months ago.
  • Deeply understanding those feelings helps tailor relevant consulting offers effectively.
INSIGHT

Client Feelings Drive Decisions

  • Client feelings drive their actions and buying decisions, especially in uncertainty.
  • Successful offers deliver outcomes that align with clients' desires to feel secure or escape fear.
ADVICE

Align Offers with Current Needs

  • Tie your consulting offers directly to what clients need right now, even if it means creating new offers.
  • Adjust current offers to align with immediate client pain points and priorities during economic shifts.
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