How a Quick COVID Pivot Got Clearstep Featured on TechCrunch w/ Adeel Malik

We’re living in unprecedented times. COVID-19 has closed borders and shuttered businesses. And for many startups, cancelled events means vanished opportunities to build critical networking relationships, showcase their innovations, and secure funding they need for their next steps.   That’s why it’s so important for businesses to be able to take a step back, re-evaluate where they are and where they’re going, and try to figure out how they can fit into the new COVID economy.   On today’s episode, we talk with Adeel Malik, CEO of Clearstep. He was able to create an extension of his care routing tool, helping health systems with their urgent need to quickly and effectively triage COVID-19 patients and ensure that scarce resources are spent wisely. He shares:   How his team quickly pivoted Clearstep’s messaging to cater to their audience’s new, urgent needs — and how they had a record-breaking 8-day sales cycle with a new health system customer Why it’s critical to reassess how your business can fit in with today’s new market needs, while still making sure that you don’t lose sight of your core product in the long-term How you can raise capital in a time where it’s more important than ever to prove your relevance, usefulness, and longevity to investors The importance of having the right team — and the best team — to weather the storm and grow together   Guest Bio Adeel Malik is the CEO of Clearstep, a care routing tool that aims to create the new consumer experience for accessing healthcare. The tool “consumerizes” the healthcare experience, giving patients all the data they need to make informed choices about their care.   Adeel came to Clearstep after spending several years working in healthcare consulting. Before that, he was a medical researcher for Johns Hopkins.   To learn more about Adeel and Clearstep, check out the company’s feature on TechCrunch or visit www.clearstep.health. To chat with Adeel, fill out the website’s contact form and mention that you’d like to connect with him.