

PMF Observations: Why it doesn't matter how fast you get to $1M ARR
11 snips Jul 3, 2025
Uncover the unexpected truths behind startup journeys and why fast revenue isn't the ultimate goal. Hear inspiring stories of founders like those from Carbon6 and Graphite, illustrating the power of patience and adaptability. Dive into the significance of chasing true product-market fit instead of merely racing to $1M ARR. Learn how randomness can lead to success and why copying others may backfire. Strategies like roll-ups and pivots could be the key to breakthrough growth—embracing the unpredictable might be your best bet!
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Carbon6's Unique Roll-up Success
- Kazi's Carbon6 used a roll-up strategy by acquiring niche software vendors instead of traditional startups.
- He focused on founders as valuable assets, not just products, leading to a $210M exit in three years.
Lightspeed's Serendipitous Growth
- Lightspeed’s founder leveraged his experience in the Apple ecosystem to build retail software early on.
- Serendipity played a role as the company benefited from Apple's growth and cloud migration.
Graphite's Multiple Pivots to Product-Market Fit
- Graphite’s founder pivoted multiple times, from a bug recording tool to mobile rollback to developer workflows.
- The successful product emerged only after spotting a problem through new hires from Meta, leading to rapid growth.