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Visualizing the Book
- Patrick Lencioni designs a mock book cover before writing.
- This helps him visualize the final product and maintain focus.
Writing for an Audience
- Lencioni writes with his editor, Tracy, in mind.
- Her immediate feedback and discernment motivate him throughout the writing process.
Optimal Writing Environment
- Find a writing environment with a moderate level of distraction.
- Lencioni prefers places like hotel lobbies, where he can observe people while writing.