To say that the pandemic has impacted traditional gyms and the way people train would be an understatement. In-person training, group fitness, and big-box memberships aren't going to disappear but the adjustments that have been made during the pandemic are here to stay.
In our interview with Fitness First's Managing Director, Lee Matthews, he explains how traditional gyms like Fitness First are redefining and reengineering what it means to go to the gym.
Throughout our interview, we cover:
• Ways the boutique concept has evolved during the pandemic • The big changes happening to traditional gyms • How to successfully lead your team through crisis • Why you need to reconfigure your gym’s layout and equipment to cater to the needs of shifting member expectations
Learn more about Fitness First: https://www.fitnessfirst.co.uk/
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