In this episode of Do This, Not That, host Jay Schwedelson provides a quick update on current marketing trends, election-related SMS marketing, and the impact of Apple's iOS 18 update on email marketing. He also shares some personal thoughts on board games and TV shows.
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Best Moments:
(00:58) Election's impact on SMS marketing campaigns
(01:56) Statistics on spam text messages in October
(02:58) Apple's iOS 18 release and its impact on marketing
(04:42) Testing results on iPhone 15 users and email engagement
(06:28) Oprah's list of favorite things and retro board games
(07:24) Jay's thoughts on Scrabble rules
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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold