The Dentalpreneur Podcast w/ Dr. Mark Costes 2336: The Secrets Behind a 100-Patient Opening Day
Sep 15, 2025
Dr. Chris Green, a DSI Black Belt Coach and co-founder of the Practice Launchpad, shares his expertise on starting successful dental practices. He emphasizes key strategies like meticulous planning and grassroots marketing, using creative tactics such as stickers and community events to attract patients. Chris and Dr. Mark Costes discuss the growing interest in startup practices and reflect on the recent Dental Success Summit's energy. They also preview an exciting upcoming New York event for aspiring practice owners, highlighting the value of experienced guidance in the startup journey.
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Three Pillars Of A Startup
- Successful startups rest on three pillars: planning, project, and practice.
- Neglect any pillar and you amplify risk, cost, and decision fatigue.
Location Still Makes Or Breaks You
- Location and demographics remain decisive and often unfixable without a huge marketing budget.
- Being 'good' clinically rarely offsets a fundamentally poor demographic or invisible site.
Standardize Supplies To Cut Costs
- Avoid decision fatigue by using prebuilt supply and instrument lists to save time and money.
- Standardize your initial orders and tweak them later to prevent overspending by tens of thousands.
