

Geoff Hetherington Founder of Elite Business Institute talks about how owners can utilise strategy and profitability coaching to improve the performance of their small business.
@Geoff Hetherington teaches business owners #owners to build their #businesses around their life so they stop feeling like an employee & they live on their terms while making more money, have more fun, and spend more time with those that matter most.
Geoff openly shares how his work experience in a wide array of industries that have enabled him to identify the #peopleskills need in successful businesses.
In our discussion we cover;
- How to structure your business so it is like a real business and less like a job
- Why teaching business owners to structure their business around their life has allowed them;
- to feel less like an employee and more like a boss;
- live on their own terms; make more money;
- have more fun; and
- spend more time with those who matter
- How to go about uncovering where opportunities are in a business
- Why it can make so much sense to engage with a #businesscoach and its benefits
- Understanding when to seek coaching for your business
- How ‘egos’ can be the biggest blockage for reaching out
- The importance of being able to acknowledge that despite them doing their best as a business owner sometimes things just do don't work they way they should
- How a coach can be a “fresh set of eyes” that can help understand what's need to make a business more successful
- How effective coaching can move owners away from thinking their only option is to sell
- Why it is so important for business owners to understand their numbers
- How revenue, capacity and costs are the three macro levers of business and why these are important in addressing in order to improve your businesses structure
- Understanding #exitplanning as something that is not necessarily always something that you do pre-selling
- Why effective business mentoring and coaching needs to include;
- The technical aspects, and also
- Support, understanding and empathy for the business owner
- How word of mouth can be the best platform for finding a trustworthy and beneficial business mentor and coach
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Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.
michael.kerr@kerrcapital.com.au
www.ownertoownerpodcast.com.au