Lunch With Norm - The eCommerce & Amazon FBA Podcast

Warning to Amazon Sellers... Amazon is About to Change Forever | Steven Selikoff | Ep. 612

Aug 12, 2024

Steven Selikoff, founder of the Product Development Incubator, warns that Amazon's dynamic landscape is set for major shifts. He discusses the emergence of direct sales from Chinese factories, emphasizing the need for sellers to adapt to rising competition from platforms like Timu and Shein. Selikoff also highlights the evolution of the shoe industry and the importance of quality control. Listeners learn proactive strategies for thriving in this new environment and the significance of mentorship and product differentiation in staying ahead.

01:00:43

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Steven Selikoff

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Quick takeaways

The direct selling strategies employed by factories on Amazon are reshaping e-commerce, forcing sellers to adapt quickly to heightened competition.

Logistics and fulfillment efficiency are critical for sellers to succeed as they navigate the evolving landscape influenced by new marketplaces and consumer preferences.

Deep dives

Shift in E-Commerce Dynamics

The e-commerce landscape is undergoing a significant transformation as more factories begin to sell directly on platforms like Amazon. This shift allows consumers to purchase products at lower prices directly from manufacturers, altering traditional market dynamics. With factories previously restricted from selling on these platforms now gaining access, the competitive environment is intensifying. As a result, sellers must adapt to a landscape where customers have numerous options beyond established retailers.

Intro

4min

Evolving E-Commerce: Amazon's New Dynamics

14min

Shifting Landscapes in Shoe Manufacturing

20min

Coaching Giveaway and New Fulfillment Services for Amazon Sellers

3min

Navigating Amazon's Competitive Landscape

9min

Navigating the Future of Amazon Selling and Product Development

5min

Navigating the eCommerce Landscape Through Experience and Mentorship

2min

Navigating Changes for Amazon Sellers

4min

Steven Selikoff is here to share with you a stark warning that Amazon and eCommerce is about to change forever. You may have read Steven's chilling email he sent out last week about Amazon working with Chinese factories.

Today, we are doing a deep dive on the topic. Learn about Amazon FBA and eCommerce in 2024 with Norm Farrar on the Lunch With Norm Podcast!

This episode is proudly sponsored by Walmart Marketplace - https://marketplace.walmart.com/?utm_campaign=2024-US-MP-GEN-DB-LWN&utm_source=Lunch_With_Norm&utm_medium=Direct_Buy

One of the best ways to expand your reach to new customers and grow your business is through Walmart Marketplace. Sign up and start selling *Conditions apply

Steven is the Founder of the Product Development Incubator and the Product Development China Trip. He has been selling to retailers since 2001 and on Amazon since 2005. His products have been featured in every major morning TV show and were in the gift bags at the Oscars.

His students have products in retailers all over the globe, have been on Shark Tank, and have won prestigious design awards including Time Magazine’s Best New Invention of the Year.

Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm

This episode is brought to you by Startup Club:

Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.

For more information visit https://Startup.club

This episode is brought to you by Seller Basics:

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*All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

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