Motion Hatch: Helping Motion Designers Do Better Business Is this the best business model for motion designers in 2025? | Q&A
Dec 19, 2024
Explore the future of motion design business models, emphasizing subscription-based approaches and effective pricing strategies. Learn how to justify project timelines and stand out in a competitive market. Tips on charging for project files and the importance of niche specialization are discussed. Discover goal-setting techniques and improve your LinkedIn copywriting skills. Finally, the importance of consistent outreach and future community initiatives to help motion designers thrive in 2025 is highlighted.
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Justifying Motion Design Timelines
- Use case studies and behind-the-scenes content to showcase your process and justify project timelines.
- Incorporate this into client onboarding and use a scope of work with clear terms and conditions.
Finding Your Niche as a Motion Designer
- Focus on excelling in a specific area of motion design rather than trying to do everything.
- Identify your strongest skills and target clients who value those specific services.
Charging for Project Files
- Always discuss charging for working files upfront with clients and include it in the contract.
- Consider factors like project complexity and your own IP when setting the price (20-50% of the project fee is a good starting point).