Behind the Craft Inside Gemini and NotebookLM: How Google is Shipping Non-Stop | Josh Woodward
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Oct 12, 2025 
Josh Woodward, VP at Google Labs, shares insights on fostering a startup culture within Google. He showcases Gemini and NotebookLM, demonstrating how these tools can transform multiple sources into engaging content in minutes. Josh reveals how Flow TV was rapidly launched and emphasizes the importance of small teams and quick iterations. He predicts a future where AI transcends typing, enabling voice and vision interactions. Their chat highlights the evolving role of AI as a proactive assistant, ready to help with everyday tasks and projects.
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Nano Banana's Viral Creative Wave
- Josh describes Nano Banana's viral origin and how users turned it into figurines and merch.
- He highlights unexpected creative uses like artists selling interior design prints and embroidery drops.
Notebooks As Transformable Knowledge Containers
- NotebookLM transforms large source collections into rich media like talking-slide video overviews.
- Teams can convert an entire knowledge base into a 20–30 slide video overview with one button.
Flow Built In Under 100 Days
- Flow shipped from idea to public demo at Google I/O in under 100 days, leveraging VO3 video+audio models.
- The team iterates weekly, adding portrait mode and efficiency improvements for creators.