EP 577: Vinod Khosla, Others Invest $600k+ In Ex-Intuit Founder Providing Financing Against Invoices with Numberz CEO Aditya Tulsian

Aditya Tulsian. He launched and led multiple small business focused software service and mobile offerings at Intuit India. He's also a management consultant at Diamond Consultant which is now PWC. He's a product manager. He's got an MBA and he's doing very big things especially in the SMB SaaS space.

Famous Five:

• Favorite Book? – Good to Great
• What CEO do you follow? – Brad Smith
• Favorite online tool? — Slack
• Do you get 8 hours of sleep?— 7
• If you could let your 20-year old self, know one thing, what would it be? – Adi just wished that he could have taken the chance earlier

Time Stamped Show Notes:

• 01:07 – Nathan introduces Adi to the show
• 01:45 – Adi's company is Numberz
• 02:14 – Half of Numberz' revenue comes from their SaaS model and half is from commission
• 02:35 – One of Numberz' customers is NH1 Design
• • 03:05 – How NH1 Design uses Numberz
• 03:50 – Numberz has receivable financing
• 04:15 – Numberz has 2 pricing plans
• 05:00 – Average customer pay annually is $185-195
• • 05:26 – Transaction fee is 2% of every transaction that is done in Numberz' platform
• 07:00 – Adi was a business head in Intuit India
• 07:18 – Adi shares why he made the jump
• • 07:35 – Adi has a design agency and they're stable financially
• 08:13 – First year revenue
• 09:20 – 2016 total revenue
• 09:33 – Numberz has more than 5,500 customers
• 10:02 – Average MRR
• 10:45 – Numberz' paying customers is 1,200
• 12:15 – Adi shares Numberz' growth
• 12:50 – MRR starting 2017
• 13:27 – Numberz has 3 channels of acquisition to get customers
• 14:20 – Numberz is spending $150 CAC
• 16:32 – Team size
• 16:38 – Numberz' location is in India
• 16:51 – Numberz has raised capital
• • 17:23 – Total is $750K
• 17:35 – The Famous Five

3 Key Points:

• Taking the leap from corporate is more possible with financial stability.
• Having 2 streams of revenue for your business can increase your growth faster.
• Take the chance earlier – opportunities pass you by way too easily.

Resources Mentioned:

• Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments
• Drip – Nathan uses Drip's email automation platform and visual campaign builder to build his sales funnel
• Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn't have to hire a co-founder due to the quality of Toptal
• Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
• Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
• The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
• Jamf – Jamf helped Nathan keep his Macbook Air 11" secure even when he left it in the airplane's back seat pocket
• Freshbooks – Nathan doesn't waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW
• Show Notes provided by Mallard Creatives