The Game w/ Alex Hormozi cover image

The Game w/ Alex Hormozi

The #1 Persuasion Hack That Can Make You Millions | Ep 639

Nov 30, 2023
12:51
Snipd AI
Discover the power of conviction and belief in sales, including the role of testimonials and reviews. Learn about the importance of trust and bridging the gap between customer support and sales. Explore how deep conviction can improve sales performance and set successful salespeople apart.
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Podcast summary created with Snipd AI

Quick takeaways

  • Belief and conviction are crucial in sales success, and salespeople must genuinely believe in the product.
  • Regular communication between customer success and sales teams helps increase conviction levels and boost sales effectiveness.

Deep dives

The Importance of Belief and Conviction in Sales

Belief and conviction play a crucial role in sales success. It is not just about having a great sales script, but truly believing in the product or service being sold. A lack of conviction can hinder sales performance, even with excellent training. Salespeople need to have a deep belief in what they are selling to transfer that conviction to prospects. Regular communication between the customer success and sales teams can help increase conviction levels. Sharing wins and success stories with the sales team helps them stay motivated and confident. Collecting testimonials and sharing them with the team also reinforces belief and conviction.

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