Elizabeth Cholawsky, CEO of HG Insights, delves into how to unleash the potential of technology intelligence. In the context of today's B2B space, it is critical that companies innovate with their products. However, figuring out where to innovate requires data-driven insights and analysis to identify market fit, understand customer needs, and stay ahead of competitors. Today, Elizabeth discusses displacing competitors through product launches. Show Notes

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• Elizabeth Cholawsky: Website // LinkedIn
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• Benjamin Shapiro: Website // LinkedIn //  Twitter

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