Vikrant Shaurya: Publishing a Book to Benefit Your Business Development

Oct 4, 2021

32:53

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Episode notes

In this episode, Steve Fretzin and Vikrant Shaurya discuss:

Key Takeaways:

Becoming an author establishes you as an authority in the area as well as distinguishes you from your competition.
Book covers are extremely important - especially online, you are competing with millions of other books. You want to grab attention quickly and well.
The profit of your books comes from the position and your promotion of the book.
Podcasting, either your own or being a guest on someone else’s, is a great way to promote your book as well as promote your business and what you do.

"If you become an author you will be establishing yourself as an authority - it's authority on demand." — Vikrant Shaurya

Connect with Vikrant Shaurya:

Website: https://bestsellingbook.com/

Download Vikran’s checklist to make publishing your own book easy!

Connect with Steve Fretzin:

LinkedIn: Steve Fretzin