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Freelance to Founder
Too Busy to Grow?
Apr 11, 2024
Industrial designer Will Gibbons, known for his work with Peloton, 3M, and Vizio, discusses the challenges of being too busy to grow his business. Topics cover utilizing CGI visuals, transitioning to freelancing, balancing a day job with freelancing, optimizing pricing strategies, legal aspects of contracts, and evaluating financial impacts for business growth.
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Quick takeaways
- Focus on the value of services to justify higher prices.
- Outsource tasks to free up time for creative work.
Deep dives
Understanding the Value of Pricing
It is essential to shift the mindset from hourly pricing to focusing on the value of the services provided. Clients pay for the transformation and benefits brought by the final product. Considering the impact of your work on clients' businesses and the value it offers can help in raising prices to reflect the true worth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode