How to Write a Pitch That ACTUALLY Works (and Why Most Podcast Pitches Get Deleted)

Let’s talk about something no one in PR wants to admit: Most podcast pitches are terrible, and yes, I have receipts.

In this episode of KO Your Brand, Katrina Owens is pulling back the curtain on the real reasons your emails aren’t landing media, guest interviews, or speaking spots—and what to do instead.

You’ll learn:

• Why a bad pitch can actively hurt your personal brand (especially if you’re using an agency)
• The anatomy of a perfect pitch: subject lines, personalization, value, and the right way to follow up
• The subtle red flags that scream "spam" to editors, hosts, and producers
• Real examples of the worst pitches Katrina received—and how to fix them
• What not to include (hint: listing your entire offer suite is not it)

You’ll also hear how Katrina reframed her relationship with business debt, how she’s using weekly money rituals to stay empowered, and why your visibility mindset matters just as much as your strategy.

Resources mentioned in this episode:

• The Pitch Kit – Use code KOyourbrand for $30 off: https://knockoutdirective.thrivecart.com/the-pitch-kit/?coupon=KOYOURBRAND
• Join the Fame-Ready Entrepreneur Program – Get custom feedback, visibility opportunities, and PR support: https://knockoutdirective.myflodesk.com/group-coaching