The Google Ads Podcast

The Most Important Conversations To Have With Lead Gen Clients

May 6, 2024

15:26

Communicating and asking questions to lead generation clients about their lead quality is one of the most important things you can do. This can ensure your campaigns are on the right track to generate the best possible leads. So what conversations should you initiate as a Google Ads manager?

Our Client Manager Daniella Fisher and Client Management Team Lead Andrew Terpstra discuss what questions to ask and how to get ingrained in your client's CRMs so you can effectively manage lead quality and campaign performance for lead generation clients. Listen to this episode now.

Connect with Daniella Fisher on LinkedIn:

/ daniella-fisher-aabb48130

Connect with Andrew Terpstra on LinkedIn:

/ andrewterpstra86

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0:00 The Most Important Conversations To Have With Lead Gen Clients

4:22 Situations where quantity is prioritized over quality

9:31 Talking about specific goals and standards

15:29 Don’t be afraid to ask questions

17:10 Access to CRMs

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