The Game with Alex Hormozi

The 3 Most Important Lines In Your Business | Ep 364

5 snips
Jan 18, 2022
Discover the golden ratio for business success with three crucial lines: sell price, value, and cost. Dive into practical examples that illustrate how these elements can transform customer satisfaction and boost profitability. Learn how to creatively combine these lines to achieve optimal results, and see how understanding this framework can dramatically change your company's financial landscape. Get ready to unlock the secrets to retaining customers longer while maximizing value!
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INSIGHT

Three Crucial Lines

  • The three most important lines in business are price, value, and cost of goods.
  • Understanding their interplay is crucial for maximizing profit and company value.
ANECDOTE

Netflix Example

  • Netflix exemplified this model by providing immense value (Blockbuster's entire library) at a low price.
  • Their low incremental cost per customer resulted in high gross margins.
ADVICE

Building a Fortune

  • Focus on providing high value at a low cost, creating large customer surplus.
  • This strategy drives virality and builds fortunes through word-of-mouth marketing.
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