How to Tell if Your Podcast Needs a Rebrand | Beth Schillaci

If you have a podcast that’s not converting as many listeners to leads as you want, chances are it has nothing to do with the current size of your podcast audience and everything to do with the first impression you’re making on your listeners.

Fellow podcaster Beth Schillaci joins me in this episode to break down the five key elements of your podcast that shape the crucial first impression on your listeners. By the time you finish listening, you’ll be armed with the know-how to make every new listener nod and go, “Finally! This is the show I’ve been looking for.”

Is it time to rebrand your podcast? Or is your podcast already doing a great job of standing out in a crowded feed? Hit play to find out.

0:00 - Why Your Podcast Audience Isn't Converting and How to Fix It

1:40 - From Stagnant Podcast Growth to a Successful Relaunch

3:40 - The Five Critical Podcast Content Gatekeepers™ for a Powerful First Impression

6:43 - The Power of Specificity in Your Podcast's Name and Description

12:21 - What Relaunching Your Podcast Could Mean for You
 
Episode Links

• Check out Beth Schillaci's podcast: Travel Beyond the Guidebook

 Other Episodes You’ll Enjoy

• Do Niche Podcasts Grow Faster?

 
 → This episode was recorded on the Deity VO-7U

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