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The Small Business Radio Show

#828 My Interview with Michael E. Gerber, Author of "The E-Myth"

Apr 7, 2025
34:41
Segment 1 with Michael E. Gerber starts at 0.00

Inc. Magazine calls him “the World’s #1 Small Business Guru” — the entrepreneurial and small business thought leader who has impacted the lives of millions of small business owners and hundreds of thousands of companies worldwide for over 40 years.

Michael E. Gerber is a celebrated entrepreneur, author, and business coach renowned for his groundbreaking book, "The E Myth: Why Most Businesses Don't Work and What to Do About It." With a career spanning several decades, he has transformed the way small businesses operate by emphasizing the importance of effective systems and strategic planning. Gerber’s philosophy encourages entrepreneurs to work on their business rather than merely in it, fostering sustainable growth and innovation.  

Segment 2 with Allen Batteau starts at 18:49.

Why are we tie our self worth and identity to tech devices? Why do advances in tech many times disappoint us? 

Allen Batteau is a cultural anthropologist, professor at Wayne State University's Department of Anthropology, and former director of the University's Institute for Information Technology and Culture. He is the author of "Tools, Totems, and Totalities"

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